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Never Ask Clients What They Want

The problem with asking clients or customers what they want is that most often than not, they don’t know. And this is not because they are dumb or stupid, they’re not. It’s because they have a difficult time imagining what…

The Real Difference Between Time and Money

I promise you this isn’t a post about the mathematical relationship between these two. More like the personal relationship we each have with them, and as far as how this relationship goes, so goes our business and our lives. We…